Brief (coffeeyo.com): From September 24 to 27, 2026, the Haidongdong Coffee Lifestyle Festival lands at the south plaza of Qingdao’s Laoshan District Century Square, evolving from a coffee festival into a city-living carnival linking coffee, music, pets, creative goods and seaside leisure, with 200+ brands and cross-mall perks.
Qingdao, September 18 — A vibrant market celebration of city life is about to land in Laoshan. From September 24 to 27, the Haidongdong Coffee Lifestyle Festival will be held at the south plaza of Century Square in Qingdao’s Laoshan District. Relying on the unique location of the Shilaoren coastal area, the event uses coffee as a hook to aggregate music, pets, creative cultural products, food and other diverse lifestyle formats, bringing citizens and visitors an immersive outdoor leisure experience and helping Laoshan District deeply integrate commerce, tourism and culture.
As a phenomenal cultural-tourism market IP grown from local Qingdao soil, Haidongdong practices its “City Vacant-space Discovery Plan,” excavating the city’s quality public open spaces. Upgraded from a coffee festival into a coffee lifestyle festival, it uses coffee as a bond connecting city, nature and people, continuously conveying a relaxed, lively attitude toward urban life.
The venue sits next to the Shilaoren bathing beach, enjoying an open outdoor space while completing an upgrade of the outdoor-area experience. It radiates to consumers in Laoshan’s financial and business district and receives tourist flows from the Shilaoren scenic area; with nearby metro and bus access and complete commercial and hotel facilities, it lays a good foundation for gathering crowds.
This edition of the Haidongdong Coffee Lifestyle Festival brings together 200+ refined brands appearing in concentration, assembling quality coffee forces from across the country. On site, pour-over, espresso and creative signature drinks are rich and complete, with many coffee shop owners gathering to fully showcase the character of China’s specialty-coffee industry. Beyond specialty coffee, distinctive flavored foods and original creative goods also debut, letting citizens and visitors experience the pleasure of tasting coffee, hunting for food and finding good things all in one stop.
Pet-friendliness is a defining feature Haidongdong has maintained for years. This event specially adds a free pet-photo service, so citizens can bring their beloved pets to check in and capture memories, sharing the leisure of the urban outdoors. Various fun interactive games are prepared on site, balancing relaxation and play, so attendees can both browse the market and immerse themselves in easy enjoyment.
The event will also bring rich trendy music performances, with bands and stage shows taking turns; sea breeze, coffee aroma and live melodies blend to create a relaxed, lively urban-leisure atmosphere. The intertwined scenarios of coffee × music × food × pets × creativity × city × nature leap beyond the boundary of a single market, making coffee no longer just a drink but a carrier connecting various lifestyles.
This Coffee Lifestyle Festival also links three local commercial complexes—Golden Lion Plaza, Laoshan MixC and Lida Shopping Center—to launch cross-over benefits. Citizens presenting the Haidongdong paper entry voucher or a screenshot of the online pass code can visit each mall’s exclusive activities, enjoy merchant discounts and redeem customized peripheral gifts, realizing traffic exchange between the market and the business circles and expanding new urban-consumption scenarios.
By presenting the paper entry voucher and a screenshot of the online pass code consumed (hereinafter collectively “paper voucher and screenshot”) and consuming at the following malls, you can unlock these benefits.
Golden Lion Plaza: From Sept. 24 to Oct. 7, 2026, with the paper voucher and screenshot you can enjoy exclusive discounts at designated Golden Lion Plaza merchants, and collect one randomly styled LEONA limited summer fan at the LION MALL Golden Lion Plaza LI service desk.
Laoshan MixC: From Sept. 24 to 27, 2026, with any Laoshan MixC purchase and star-collection, present the paper voucher, screenshot and that day’s purchase receipt at the LG1 service desk, follow the “Laoshan MixC” Xiaohongshu account, and receive one free dachshund hand towel (limited to 100, first come first served).
Lida: Follow the “Qingdao Lida Shopping Center” Xiaohongshu account; with the paper voucher, screenshot and follow page at Lida West Zone 1F customer service center, collect one classical-style round fan or one multifunction transparent card (limited to 1,000). Follow and shoot three Lida photos, post on Xiaohongshu with the hashtag #AfterHaidongdongVisitLida and @QingdaoLidaShoppingCenter; with the paper voucher, screenshot and posted content at Lida West Zone 1F customer service center, collect one artist-collaboration tote bag (limited to 500, while supplies last).
For the above activities, quantities are limited and on a first-come basis; details are subject to each mall’s on-site rules.
The holding of the event will fully release autumn consumption vitality, gather two-way foot traffic of local families and outside visitors, further enrich the island city’s cultural-tourism consumption scenarios, continuously polish Qingdao’s fashionable-leisure cultural-tourism name card, and inject new momentum into Laoshan’s cultural-tourism industry development. Citizens and visitors can use the holiday to walk into the venue and feel the charm of coffee culture by the sea, experiencing the colorful life of the city. (Reporter Xie Ning, correspondent Tang Haofeng)
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