At a Glance (China Coffee Network): Yunnan Dongbake Food Co., Ltd. (trademark “Xinzhai”) produces instant and whole-bean coffee from Yunnan peaberry beans grown at about 1,100 m in dry-hot valleys—fine, quick-dissolving instant powders and precisely roasted beans, plus convenient stick-pack black coffee.
Below is an introduction to Yunnan Dongbake Food Co., Ltd. and its coffee products.
Company overview
Basic information: Founded on May 20, 2014, with legal representative Niu Jinping and a registered capital of RMB 5 million. The company is located at Building K33, 6F, Aosidi (Kunming) E-Commerce Trading Industrial Park, Luoyang Subdistrict, Kunming Area of the China (Yunnan) Pilot Free Trade Zone.
Business scope: Includes food production, food sales, online data processing and transaction-handling services (e-commerce operations), agricultural-product sales, and primary agricultural-product procurement.
Enterprise honors: The company passed quality-management-system certification and won multiple honors including the 2018 “China Food Culture Festival Competition Gold,” “National Product Quality Notarized Top 10 Brands,” and “China Famous Cake.”
Coffee products
Product types: It offers both instant coffee and coffee beans. The instant coffee comes in multiple flavors—extra-strong, charcoal-roast, cappuccino, original, mocha and latte—to meet different consumers’ taste needs. The trademark is “Xinzhai”.
Raw-material advantage: Its coffee products use Yunnan peaberry (small-grain) coffee beans, mostly grown at about 1,100 m in dry-hot valley areas, with moderate acidity, a rich and mellow aroma, and fruity notes.
Product features: The instant-coffee powder is fine and resists clumping; a light stir in hot water dissolves it quickly while well preserving the coffee’s flavor. The coffee beans are roasted with precise heat control to ensure each bean shows its best flavor. There is also a convenient stick-pack black coffee whose only ingredient is Yunnan peaberry coffee—individually wrapped, brewable with either hot or cold water.
Source: publicly available materials (via China Coffee Network compilation).
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