At a Glance (China Coffee Network): Recently, the 2026 Yunyan Third-Season Coffee Culture Event officially opened at Xinyin 1950 in Yunyan, and the much-anticipated coffee market opened in sync.
The park brimmed with coffee aroma, grinders hummed, and baristas worked skillfully with kettles and pitchers, methodically crafting various signature drinks. Coffee lovers wandered among the stalls, raising cups to taste, photographing, and chatting; laughter and rich aroma merged, making for a thoroughly atmospheric scene.
A reporter walked into the market and exchanged views face to face with roasters who had come from afar and with checking-in citizens, immersively feeling this cross-regional coffee feast.
It is understood that this market gathered popular coffee brands from Fujian, Zhuhai, Henan, Shenzhen, Beijing, and Shanghai, as well as several distinctive local Guiyang cafés, where coffee flavors, creative recipes, and business philosophies from different regions met.
Just entering the market, the reporter was drawn to the stall of Qiuye Coffee from Quanzhou, Fujian; owner Lin Zhangyuan, with 11 years of experience, was carefully brewing pour-over for customers. “We focus on self-roasted coffee, paired with Minnan handmade desserts,” Lin said, adding that several origin pour-over combos were prepared on site, with pineapple cakes and Basque cheesecakes all transported under full cold-chain. When talking about pairing coffee with desserts, he admitted there is no fixed rule: “Don’t constrain yourself—whether drinking coffee straight or pairing it with desserts, as long as it’s comfortable and enjoyable, that’s enough.”
Several citizens nearby were tasting pineapple cake with pour-over; Ms. Liu smiled: “The sweetness neutralizes the coffee’s slight bitterness; the two flavors blend—the experience is wonderful.” Following the flow, the reporter moved on; a queue had already formed in front of Zhuhai’s Ethos Coffee stall.
Owner Chen Jiaming has been in the business for six years, and this was his first visit to Guiyang. “Guiyang has cool weather and distinctive food; what surprised me most is its strong coffee atmosphere,” he said. The shop focuses on pour-over and refreshing signatures; the Signature No. 2 brought to the event—combining soda and cream—has a very special layered taste. Many queuing citizens praised it after tasting; the novel pairing broke everyone’s fixed impression of traditional coffee.
Z-square Coffee from Zhengzhou, Henan, blended Central Plains character into its coffee. The owner showed the reporter two signature drinks: “Poison Apple,” with fresh nepeta (jingjie) and fermented apple juice, is refreshing and cuts the grease; and the nationally pioneering “Double Lemon Dirty,” abandoning syrup and essence, restores pure coffee aroma with natural ingredients.
Speaking of their impression of Guiyang, the owner said they genuinely love the local culture and coffee scene; this exhibition is not only to showcase the brand but also to deeply study the local market, with plans to open a store in Guiyang in the future.
In the market, Guiyang local 251 Coffee was a key check-in spot for local enthusiasts, and this was the shop’s first coffee festival. Owner A Wei, a PhD candidate, runs this small shop at Caijie Street corner in Yunyan with his wife; it has been open less than a year. Asked about the unusual name, A Wei shared the romantic music story behind it: “251 is a classic old-jazz chord progression; the 2 chord and 5 chord alone are dissonant, but played in sequence they sound exceptionally beautiful. The shop sits on a busy street, like that chord—outside is noisy and chaotic, but step inside and you find a moment of calm.” The shop’s creative drinks are also eye-opening; the signature “Deconstructed Geisha” uses extraction and distillation to preserve coffee aroma, turning coffee into a transparent liquid with a mouthfeel much like a flavored cocktail. “The market has no dine-in space, so we try to make the products more creative,” A Wei said. Many young citizens came specially to check in; college student Xiao Zhou said: “I’d heard of this hidden gem; the creative coffee and the interesting name both left a deep impression.”
Deeper in the market, several out-of-town brands also shone. Shenzhen’s Mowent (Woodgrain) Coffee has a young, energetic team, with six years in the industry; this time it specially brought rare beans like Panama Geisha, and the team keeps exploring new ways to play with coffee, crafting every cup with care.
Beijing’s Xiongzhu Coffee is a long-running specialty shop of nearly ten years; several creative signatures dazzle—the tomato-flavored “Midsummer Chinese Meal” and a limited drink carrying the autumn air of the capital each have their character. The owner told the reporter they had visited Guiyang before and found local enthusiasts highly professional; this year they also hope to use traditional coffee paired with creative signatures to spark entirely new flavors.
Shanghai’s Sanmuyu focuses on coffee beans, equipment, and teaching, and developed two distinctly styled new signatures for Guiyang citizens—the peach-flavored “Taihu Girl” and the coconut-rich “Coconut Surfing”—while its hit combos also went live; many coffee novices gathered at the stall asking about bean selection and learning the craft. Back and forth, one could see baristas exchanging extraction tips, seasoned enthusiasts savoring single origins to discern flavors, and out-of-town owners chatting about their novel Guiyang experiences.
Additionally, in the coffee-equipment experience zone, citizens eagerly tried their hand and said: “I’ve always wanted to learn latte art; today I got lucky—not only professional barista teaching but also hands-on experience, wonderful.” “Yes, and I can learn pour-over skills to practice slowly at home!”
One city, one cup of coffee—love that crosses regions gathers here. This coffee market is not only a feast for the taste buds but also an exchange and collision of coffee culture. The event runs through June 14; take the weekend to invite your coffee buddy, step into Xinyin 1950 in Yunyan, and immerse yourself in the charm of coffee culture amid the full aroma.
Reprint Notice & Disclaimer: This article is reprinted from Guiyang Net / Guiyang Daily. Reporting by Zhao Hao and Chen Feihong; edited by Chen Jing. All rights belong to the original publisher.
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