In the wave of accelerating digital transformation in the global service industry, a new species of "smart manufacturing" from China is quietly rewriting the business rules of the coffee industry. Recently, COFE+7th generation fully intelligent robot coffee shop, which sells well in 65 countries worldwide, officially entered a famous chain restaurant in China. With a new form of "store in store", it showcased to the public the revolutionary subversion of the coffee industry from "heavy assets" to "light store mode".
Technological Revolution: Seven Years and Six Generations of Iterations, Climbing to the Peak of Global Technology
The technological evolution history of COFE+is an unremitting epitome of China's intelligent manufacturing climbing to the highest peak in the world.
Since its establishment in 2018, Shanghai He Bao Robot Technology Co., Ltd. has undergone 7 years of research and development and 6 generations of iterative upgrades, and officially released the seventh generation fully intelligent robot caf é in April 2026. From solving the problem of "from scratch" and "from existence to abundance" in the first and second generations, to achieving "from optimization to comprehensiveness" and "from comprehensiveness to excellence" in the fifth and sixth generations, and then to achieving "all-round breakthroughs, fully intelligent services, full category coverage, and full functionality" in the seventh generation – COFE+has become the first and only coffee robot brand in the world to complete the seventh generation iteration.
Speed Champion: A handmade latte coffee takes about 1 minute, an Italian espresso takes about 30 seconds, and a premium cappuccino takes less than 40 seconds. Actual test data shows that COFE+is 2-3 times faster than industry competitors and 1.5-2 times faster than human baristas, firmly ranking as the global speed champion and completely surpassing human baristas.
Category King: The seventh generation COFE+has made a breakthrough in building a raw material matrix of 2 types of coffee beans, 2 types of chocolate/2 types of milk tea matcha, 4 types of dairy products, 5 types of cup shapes, 6 barrels of water sources, 7 types of powder granules, and 8 types of syrup. It can achieve personalized customization of 300 types of beverages and 5000 taste parameters in 8 categories including freshly ground coffee, Western style milk tea, Japanese matcha, chocolate drinks, etc., and is known as the "encyclopedia of the beverage industry".
Taste Master: Through AI, COFE+has digitized the coffee champion experience, coded the formula, parameterized the steps, and traced the craftsmanship, achieving precise control of grinding particle size between 50-500 microns and milk foam density up to 60% -70% golden ratio. The judges of the World Coffee Competition praised it as the 'only coffee robot that can make premium coffee beans' bloom in their original flavor'.
Life limit: The design life exceeds 10 years, and it can stably produce over 500000 cups. After more than 100 scenarios and over 5 million cup tests worldwide, it has become the world's first coffee robot to achieve a daily production of 1000 cups, consistent quality, and stable operation.
Product breakthrough: from "comprehensive functional satisfaction" to "emotional resonance"
COFE+is not only a coffee making robot, but also an intelligent beverage art craftsman platform that integrates "fresh grinding+manual flower drawing+3D printing+flavor customization".
Artistic grade product: Its biomimetic robotic arm can outline exquisite latte art such as roses and layered hearts, and innovatively realizes the 3D printing function of milk foam – consumers' personal photos, corporate logos, and personalized sentences can be quickly transformed into edible "milk foam art", making every cup of coffee a unique IP cultural and creative product.
Thousand people, one taste: Built in personalized taste customization system, supporting eight dimensions of customization such as concentration, sweetness, temperature, flavor, toppings, base materials, and multi ingredient fusion, and can generate more than 5000 personalized taste parameters. It also has a built-in formula library of 197 countries, supporting one click switching of global menus, allowing consumers to taste the world without leaving their homes.
Human Computer Interaction: COFE+is the only coffee robot in the world that has developed virtual waiter functions and achieved intelligent human-computer interaction. It can use 197 languages to complete voice welcome, new product introduction, intelligent ordering and other services, making technology full of human warmth.
Business Disruption: The 'Light Store Revolution' Reshaps the Coffee Industry Landscape
COFE+brings not only pure product innovation, but also a systematic reconstruction of the traditional coffee business model.
Traditional coffee shops face three major challenges: high rent, high manpower, and high energy consumption – rent and labor costs account for over 60%, forcing consumers to pay for the high costs. COFE+, with its light store model of "device as store, service as service, and beverage as drink", has integrated innovation to achieve:
The 'Ten Zeros' Disruption:
·0 labor, 0 training, 0 decoration, 0 store, 0 loss
·0 closure, 0 waste, 0 pollution, 0 certification, 0 infection
Ultimate efficiency and benefits:
·Operating costs have been reduced by over 90%: the total monthly water, electricity, and network communication fees are less than a thousand yuan, and intelligent control achieves comprehensive energy savings.
·Human efficiency increased by 10 times: One employee can remotely manage 10 devices, and daily operation and maintenance can be done as a hands off shopkeeper in just 15 minutes.
·Lower profit and loss point: Selling dozens of cups per day can make a profit, even if selling Guixia boutique coffee for 9.7 yuan, it still maintains a gross profit margin of over 60%
·The fastest payback period is 4-8 months, which is much lower than the 2-3 years of traditional coffee shops
Zero selection risk: COFE+is known as the "robot caf é on wheels", with four wheels on the machine for easy mobility, completely solving the paradox of "location determines life and death" in traditional physical commerce, with no off-season losses or relocation costs.
Global Compliance and Accessibility: COFE+is the only coffee robot in the world that has obtained 15 international quality authoritative certifications from the United States, European Union, Commonwealth, Japan and South Korea, Middle East, Australia and New Zealand, United Nations, and other countries. It is also the only coffee robot in the United States and European Union that has qualified for food safety qualifications, achieving "one certificate for the world" and enabling rapid global deployment without barriers.
Market Innovation: 65 Countries Validation, Redefining the World's Next Generation Standards
From Zhangjiang in Shanghai and the National University of Singapore to Silicon Valley in the United States, from the Champs – É lys é es in France to the CBD in Dubai, from Tokyo in Japan to Ghana in Africa – the globalization pace of COFE+is accelerating.
Remarkable performance:
·Bestseller in 65 countries worldwide and 24 provinces and cities in China
·Entering 21 international airports and over 1000 world landmarks
·Daily sales exceed 75% of human coffee shops
·Served top-level international events such as Davos Forum, APEC Summit, Asian Games Headquarters, Xiangshan Forum, World Talent Conference, and the Chinese People's Congress and Chinese People's Political Consultative Conference
·Top customers: from central ministries to overseas royal families, from Harvard University to Massachusetts General Hospital, from Amazon, Google, SAP to Fortune 500 companies such as Huawei, Sinopec, and China Mobile – COFE+is becoming a common choice for leading institutions in various industries around the world.
Starbucks has expanded to 85 countries in 30 years, while COFE+has covered nearly 70 countries in just 7 years. Its product iterations, number of installations, service life, intelligence level, and market share all rank first in the world.
Outlook: The 'iPhone Moment' for the coffee industry has arrived
The coffee industry is undergoing an irreversible century long transition from the "heavy store model" represented by Starbucks to the "light store model".
As Dr. Han Feizi, the founder of Helium Dolphin Technology, said, "COFE+'s mission is to eliminate the laborious service industry, loss making cafes, and struggling shopkeepers in the world, and to ensure that everyone can enjoy Michelin at an affordable price. ”
The debut of COFE+robot caf é at a famous chain restaurant in China marks the transition of the "light store revolution" from independent stores to chain commercial scenarios, opening a new stage of deep embedding from point to surface. When the century old traditional catering industry meets the future coffee master, a new industrial revolution driven by technology, product innovation, business disruption, and market reshaping is unfolding on the land of China.
News background
Shanghai COFE+Robotics Technology Co., Ltd. (COFE+) was established in 2018 and is a leading enterprise in the global beverage robotics field. Its core team has graduated from prestigious universities such as Fudan University, University of Science and Technology of China, and Chinese Academy of Sciences, and has worked for well-known companies such as KUKA, Huawei, and Sany Heavy Industry. The company has been selected for the "2026 Technology Little Giant TOP50" cultivation list, awarded the "Postdoctoral Research Workstation", and won multiple national honors such as the "China Artificial Intelligence Outstanding Contribution Award".