On March 25th, Kudi Coffee announced a strategic partnership with Italian roaster BRAMBATI Group. Fabrizio Brambati, President of BRAMBATI Group, and his delegation visited the global supply chain base of Koudi Coffee in Dangtu, Anhui, and officially signed a memorandum of strategic cooperation. According to the agreement, both parties will engage in comprehensive and in-depth cooperation around the core technology of coffee roasting, integrating the world's top technology and industry practice advantages to enable more consumers to enjoy high-quality coffee at affordable prices.
Kudi Coffee has selected the latest generation of BRAMBATI AI intelligent coffee bean roasting system, which can achieve precise algorithm control of roasting temperature, time, flavor curve, quality control and other processes, perfectly locking in the native flavor of coffee beans. The second phase roasting project of Kudi Coffee is currently the largest individual roasting factory in Asia.
BRAMBATI Group originated in Milan, Italy and entered the coffee industry in 1928. It is a globally renowned coffee roaster, specializing in the research, design, and manufacturing of coffee roasting whole plant systems for nearly 100 years. After three generations of family inheritance, it has now become a benchmark enterprise in the field of global coffee roasting equipment and technology. With its independently developed intelligent roasting process and multiple exclusive patented technologies, BRAMBATI has created the world's top industrial grade intelligent coffee roasting machine and coffee roasting whole plant system, making it one of the few technology service providers in the world that can achieve commercial mass production of high-quality coffee beans.
Kudi Coffee is a leading global coffee chain brand, with operations spanning 6 continents, 33 countries and regions, and over 18000 stores, ranking third in the world. Kudi Coffee is driven by technology and adheres to the brand philosophy of "good coffee comes from good ingredients". We are committed to providing customers with high-quality, cost-effective, and convenient products, as well as a youthful and fashionable brand experience. Kudi Coffee is a global sponsor of the Argentine national football team. Since its establishment in October 2022, the company has won multiple gold awards at the IIAC International Coffee Tasting Competition for three consecutive years.
Market analysis suggests that roasting is the core factor determining the quality of coffee. This strategic cooperation between Kudi Coffee and a global baking giant has achieved complementary advantages between international leading chain brands and top global technology manufacturers. It will not only further strengthen Kudi Coffee's supply chain strength and quality competitiveness, but also provide solid support for Kudi Coffee's global supply chain layout through deep collaboration between the two parties, helping Chinese coffee brands enhance their voice in the global industry chain.