At a Glance (China Coffee Network): In a corner by the fields, with the peak forest as a backdrop. In Nahui Village, Wanfenglin, Xingyi, a guesthouse courtyard named "One Field One" stands quietly by the rice paddie…
In a corner by the fields, with the peak forest as a backdrop. In Nahui Village, Wanfenglin, Xingyi, a guesthouse courtyard named “One Field One” stands quietly by the rice paddies. Liu Junjie, the 33-year-old owner, went from an e-commerce wage earner in Guangzhou, to a motorcycle mobile-coffee-cart owner, to running a combined café-and-guesthouse space. He folded his love of the mountains and wild into his coffee vessels, and in the karst landscape found a pastoral life of his own.
Liu Junjie adjusting coffee for a guest. (Photo/Kuang Qiran)
“One Field One means a small corner by the field.” In Liu Junjie’s eyes, the Wanfenglin village blends with the scenic area; here there is both the ease of the countryside and a refuge for modern people’s inner spirit. In 2023, after years of wandering outside, Liu Junjie returned to Xingyi, initially just wanting a simple job to leave more time for the outdoors. Camping, fishing, and photography became daily hobbies. When heading out to the mountains and wild, it was hard to buy a satisfying cup of coffee, so he bought a set of portable coffee equipment, rode his motorcycle into the streets to set up a stall, and began his coffee career among the peak-forest villages.
The sun-and-wind motorcycle stall was the starting point of his dream, and full of hardship. As he kept setting up, the idea of opening a shop took root in his heart. This year, the café attached to the “One Field One” guesthouse officially opened, with three partners tending this corner courtyard together. Only 6 guest rooms, not many, yet delivering a bright operating report—August’s summer month was fully booked; even in the tourism off-season, occupancy steadily holds above 50%, and the small courtyard is often full of guests. On a daily basis, most of the time it is just Liu Junjie, one housekeeper, and a cleaning aunt tending the place, guarding the coffee aroma and the passing visitors.
Exterior view of the One Field One guesthouse. (Photo/Kuang Qiran)
“Walking through Wanfenglin, cafés are everywhere; many guesthouses are equipped with coffee machines, and coffee is merely a basic accommodation amenity.” In Liu Junjie’s view, a basic amenity only meets rigid, must-have needs; what truly keeps people is the sense of experience and emotional value. “Good people and good coffee both withstand the extraction of time”—this is the business philosophy he has always believed in, and also the confidence for “One Field One” to break out of the market.
Differentiation hides in every detail. The beans are single-origin, the shop roasts its own, without blending or cutting corners, releasing the true flavor of the coffee beans to the greatest extent; beyond Americano and latte basics, the shop focuses on pour-over and specials, catering to different tastes. Beyond that, Liu Junjie’s team delves into handmade craft, hand-firing handmade cups, fridge magnets, and other cultural-creative products. In southwestern Guizhou, handmade ceramic cups are rare, and the unique aesthetic brings a sense of scarcity. A guest drinking a cup of coffee lets their gaze fall on the cup in hand, experiencing the space through sight, touch, and smell. Many guests come specifically for the handmade ware, and while staying, take away cups and coffee beans—and so person and shop build a deeper connection.
“It is not simply selling a drink; we pursue mutual recognition.” Liu Junjie is not afraid of the increasingly fierce competition in Wanfenglin’s coffee industry, and refuses to be dragged into a price war. In his heart, consumers attracted by low prices rarely form repeat purchases; the core of the business is the spiritual resonance between people and guests. When a guest praises the coffee as delicious and he receives affirmation from afar, the guest gains relaxation and healing and he himself gains a full measure of emotional value—this is a two-way exchange of warmth.
Looking further afield, Liu Junjie’s team has already trial-planted coffee trees by the shore of Wanfeng Lake. He harbors expectation that in the future he will have Guizhou-local-flavor coffee beans, extending the coffee industry chain and providing unique raw material for pour-overs and specials.
Today, more and more young people are returning to Wanfenglin, rushing toward it, to settle down and build careers among the mountains and waters. For Liu Junjie, choosing to settle here is not merely chasing a Tao Yuanming-style pastoral fantasy, but a life attitude. Standing amid the peak forest and rice paddies, one’s mind becomes calm. Guests come to the courtyard, drink coffee, stay at the guesthouse, gaze at the continuous cone-shaped peaks, and watch the rice paddies shift through the four seasons.
The karst mountains stand silent; the autumn wind rises and falls; a cup of pour-over, a handmade cup, a courtyard by the field… Liu Junjie and his “One Field One” are a vivid annotation of life in the Wanfenglin mountain system: “The wild is not only scenery, but a place where a group of young people anchor their ideals and take root to grow.”
Tianyan News reporter Kuang Qiran
Editor Duan Yuanxing
Second review Zhang Heng
Third review Xu Shaoting
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