At a Glance (China Coffee Network): Online voting for the 2026 China Tourism Industry Influence Cases is in full swing! The Kunming Dianchi International Coffee Culture Carnival stood out from over 700 submissions and was shortlisted for the Culture + Tourism+ innovation case—come cast your vote.
2026 China Tourism Industry Influence Cases
Online Voting Is in Full Swing!
Kunming Dianchi International Coffee Culture Carnival
Standing Out Among Over 700 Submitted Cases Nationwide
Successfully Shortlisted for the “Culture + Tourism+” Integrated New-Business New-Scenario Innovation Typical Case
Online Voting Is Open—Come Cast Your Vote!
This August, the organizing committee of the 13th China Tourism Industry Development Annual Conference solicited “2026 China Tourism Industry Influence Cases” nationwide. The call received more than 700 submissions. On October 3, the shortlist for the “2026 China Tourism Industry Influence Cases” was announced, and the Kunming Dianchi International Coffee Culture Carnival was among those named. Starting now, a five-day online vote will be held; the final selected list will be unveiled at the 13th China Tourism Industry Development Annual Conference in Wudang Mountain, Shiyan, Hubei, on October 18.
Since its founding in 2024, the Dianchi International Coffee Culture Carnival has traveled three years. Its first edition set a Guinness World Record for the “largest coffee-tasting party,” drawing 650,000 participants over nine days and pioneering a “lakeside ecology + specialty coffee + urban culture and tourism” integration model. In 2025, the event upgraded to full-area linkage across both east and west banks of Dianchi, receiving a cumulative 2.8059 million visitors, with total online readership surpassing 936 million and deepening overseas reach.
The third carnival in 2026, themed “Dian Coffee Gathers · All Things Flourish,” achieved a comprehensive iterative upgrade. Over nine days it brought together more than 200 distinctive coffee trucks from 52 cities nationwide, staging over 300 activities and 200-plus performances, and invited multiple Southeast Asian countries to exhibit. The east bank emphasized industry forums and production-sales matchmaking, while the west bank focused on leisure, performance, and check-in experiences; coffee trucks lined the 108-km Dianchi greenway, combining cycling, pour-over experiences, markets, and intangible-heritage performances to let visitors immerse themselves in Yunnan coffee culture by the lakeside.
The results sheet this coffee event handed in is especially impressive. Behind the numbers lies a systematic upgrade of the coffee industry chain. Through green-bean competitions, grading standards, industry alliances, and order matchmaking, the event pushes Yunnan coffee from raw-material sales toward specialty brands and consumer experiences. Anchored on the Dianchi greenway, it has landed several permanent coffee-culture-tourism projects—Diancui Coffee Complex, Zhangmei Pier, and Danxia Camp—turning short-term festival crowds into lasting vitality for lakeside consumption scenes, and cultivating the “Dian Coast Specialty Coffee Corridor” city IP.
It is understood that this vote will run until 17:00 on October 7, with one vote per person per day. The final selected list will be unveiled at the 13th China Tourism Industry Development Annual Conference in Wudang Mountain, Shiyan, Hubei, on October 18.
Voting Steps:
1. Scan the QR code below
2. Select the “Culture + Tourism+” Integrated New-Business New-Scenario Innovation Typical Case
3. Select “Yunnan: Dianchi International Coffee Culture Connecting Ecology and Industry”
4. Search “Dianchi International Coffee Culture Carnival” and complete your vote
Join us in voting for
the Coffee Carnival event
—cast your vote!
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