Jiangmen Issues Measures for High-Quality, Whole-Chain Coffee Industry Growth

At a Glance (China Coffee Network): Jiangmen Daily (reporter Ling Xuemin) — On November 5, the Office of the Jiangmen Coffee Industry Development Task Force issued the “Several Measures of Jiangmen City to Support the High-Quality Development of the Coffee Industry” (hereinafter referred to as the “Measures”), proposing to integrate the primary, secondary and tertiary industries and pool resources from all sides to advance the Qiaodu coffee industry across the whole value chain and build a modern industrial development system featuring “scale in planting, strength in manufacturing, channels in trade, character in consumption and integration in culture and tourism.”

Jiangmen Daily (reporter Ling Xuemin) — On November 5, the Office of the Jiangmen Coffee Industry Development Task Force issued the “Several Measures of Jiangmen City to Support the High-Quality Development of the Coffee Industry” (hereinafter referred to as the “Measures”), proposing to integrate the primary, secondary and tertiary industries and pool resources from all sides to advance the Qiaodu coffee industry across the whole value chain and build a modern industrial development system featuring “scale in planting, strength in manufacturing, channels in trade, character in consumption and integration in culture and tourism.”

The “Measures” coordinate various funds and resources and put forward 10 specific support initiatives around the primary, secondary and tertiary industries, covering coffee-growing agricultural entities, industrial enterprises such as coffee processing, roasting and equipment manufacturing, as well as service-sector operators including coffee trade, exhibition activities, cultural-tourism integration and skills training.

In supporting the primary industry, the “Measures” propose including coffee planting insurance in the city’s policy-based pilot insurance for specialty agricultural varieties, with planted coffee trees and fresh fruit as the insured subjects, and the finance department subsidizing insurance premiums at a certain proportion, so as to consolidate the foundation of coffee planting.

In supporting the secondary industry, the “Measures” address issues such as “expensive financing, difficult capacity expansion and lack of funds for transformation” faced by coffee enterprises, with a combination of financial support and technical-transformation rewards and subsidies. First, relying on the “government-bank-insurance” financing program for small and medium-sized enterprises, it provides financing guarantees and risk compensation for SMEs in the coffee industry, with the annual loan interest rate not exceeding 1.3 times the LPR for the corresponding period, and the annual premium (guarantee fee) of cooperative insurance (financing guarantee) institutions not exceeding 2% of the loan principal. Second, for fixed-asset loans issued by handling banks from January 1, 2026 to eligible small, micro and private enterprises, as well as funds from new policy-based financial instruments used in projects participated in by such enterprises, the central government provides an annualized 1.5 percentage-point interest subsidy on the loan principal, for a maximum period of two years, with a per-household subsidized loan cap of 50 million yuan. Third, it implements the private-investment special guarantee plan policy, leveraging government-backed financing guarantee institutions, with the direct-guarantee institution’s guarantee fee rate not exceeding 1% and a per-household credit guarantee limit not higher than 20 million yuan. Fourth, it supports enterprise technical transformation, granting funding rewards to eligible projects, with a maximum reward of 15 million yuan per project. Fifth, it supports enterprise digital transformation; enterprises using software, cloud services, industrial control and network security equipment for manufacturing digital transformation receive rewards and subsidies of up to 50% of the verified project input cost (excluding tax); upon passing the transformation acceptance and reaching level two or above in the digital-maturity assessment, they can enjoy tiered rewards and subsidies, with a maximum of 1 million yuan per project.

In supporting the tertiary industry, the “Measures” propose that Jiangmen support enterprises in participating in exhibitions to expand markets; enterprises in Pengjiang, Jianghai and Xinhui districts that join the city’s key exhibition plan can apply for booth subsidies, and participation in overseas exhibitions is supported with up to 20,000 yuan per booth. At the same time, international economic and trade risk protection is implemented.

In addition, Jiangmen will optimize the progressive talent cultivation, selection and incentive mechanism spanning municipal, provincial, national and world competitions. For example, it will grant rewards of up to 1 million yuan to eligible award-winning contestants and training institutions, and subsidies of up to 1 million yuan to units that organize (host) municipal-level or higher vocational skills competitions.