Starbucks’ ‘Toffee Family’ Returns for the Holidays, Headlined by an All-New Hazelnut High-Protein Latte

导读（咖啡网 coffeeyo.com）：Starbucks China brings back its Toffee series for the holidays with a 'family' lineup and launches a Toffee Hazelnut High-Protein Latte, tapping the sugar-control and health trend…

As the urban consumer market keeps rolling out new offerings — from beverage upgrades and fashion retail refreshes to brand strategy renewals — a wide range of brands continue refining their products and experiential scenarios around everyday consumer needs.

Headlined by the Toffee Hazelnut High-Protein Latte

Starbucks’ “Toffee Family” Returns for the Holidays

As winter approaches, the once-a-year Starbucks “Toffee” and the holiday red cup return as scheduled. Unlike previous years, this year’s Toffee Hazelnut Latte debuts as a “family.” Beyond the classic Toffee Hazelnut Latte, the lineup also includes the all-new Toffee Hazelnut High-Protein Latte, a decaf Toffee Hazelnut Latte, a Toffee Hazelnut Earl Grey Tea Latte, and a Toffee Hazelnut Latte (no added sugar version).

In recent years, the health trend in the freshly brewed coffee industry has kept growing, and customers’ demand for “sugar control” and “high protein” has become markedly stronger. The all-new Toffee Hazelnut High-Protein Latte launched this year contains 20g of native milk protein per cup, ships by default with no extra sugar and no whipped cream topping, making it the Toffee drink with the lowest energy, carbohydrate and sugar content of the Starbucks China season. At the same time, following the launch of the High-Protein Flat White PRO this October, this is another expansion of Starbucks’ High-Protein Latte PRO platform product matrix.

To meet customers’ varying needs across time slots and caffeine intake, Starbucks also introduces the decaf Toffee Hazelnut Latte, whose caffeine per cup generally does not exceed that of a can of cola. The all-new Toffee Hazelnut Earl Grey Tea Latte pairs the citrus notes of an Earl Grey tea base with the roasted sweetness of toffee hazelnut, satisfying customers who want a quality milk tea in the afternoon.

Meanwhile, Starbucks continues to enrich its food experience, focusing on the two core occasions of breakfast and afternoon tea, and continuously launching innovative items that customers love.

Reprint Notice and Disclaimer

1. This article was compiled and edited by Coffeeyo.com, reprinted from Red Star News, “Flavor, Aesthetics, and Commercial Space Keep Evolving, Unlocking Diverse Urban Lifestyles.” The copyright of the original text belongs to Red Star News and the original author. This site reprints it solely for the sharing of coffee-industry information and does not represent this site’s position; all data and viewpoints are subject to the original. We thank the original author for their creation and sharing.
2. Original article: Red Star News, “Flavor, Aesthetics, and Commercial Space Keep Evolving, Unlocking Diverse Urban Lifestyles”
3. For matters concerning content authorization, attribution, copyright, or any other issues, please contact this site promptly and we will verify and cooperate in handling it as soon as possible; we also welcome coffee businesses and industry media to exchange and contribute articles with us.
4. Contact coffeeyo.com: Tel 400-0000-641 (+86-18288016826) | Email 405854472@qq.com | Address: Jinghong City, Xishuangbanna, Yunnan Province

转载说明与免责声明

1. 本文由 咖啡网 coffeeyo.com 编辑整理，文中资料与图片来源于公开渠道，版权归原作者所有。本站转载仅用于咖啡行业信息分享，不代表本站立场，文中数据、观点一律以原文为准。在此感谢原作者的创作与分享。
2. 如涉及内容授权、署名、版权或其他事宜，请及时与本站联系，我们将在第一时间核实并配合处理；同时也欢迎咖啡产区、品牌与行业媒体与我们交流供稿。
3. 咖啡网联系方式：电话 400-0000-641（+86-18288016826）｜邮箱 405854472@qq.com｜地址：云南省西双版纳景洪市 / 辽宁省铁岭市