全球咖啡消费增长重心转向亚洲 中国市场潜力巨大

Brief (coffeeyo.com): The center of gravity of global coffee-consumption growth is steadily shifting to Asia. China’s coffee market grows about 20% a year, with a terminal consumption scale exceeding 200 billion yuan; its insufficient domestic output is pulling global supply chains in reverse, and it is expected to become a regional trade hub.

(Source: Anhui Finance Network) Kunming, September 17 (Lu Xicheng) “With changes in population structure and consumption habits, the center of gravity of global coffee-consumption growth is gradually shifting to Asia,” said Cao Fuliang, academician of the Chinese Academy of Engineering, in Kunming, Yunnan on the 17th, noting that China’s coffee-market growth is especially pronounced.

The China Tropical Crops Industry Conference was held in Kunming that day. More than 200 experts, scholars and industry representatives discussed coffee quality improvement, brand building and international cooperation, and a batch of coffee standards, improved varieties and technical achievements were released at the conference. The conference was hosted by the South Subtropical Crops Center of China’s Ministry of Agriculture and Rural Affairs, the Yunnan Provincial Department of Agriculture and Rural Affairs, and the Kunming Municipal People’s Government.

Cao Fuliang said at the conference that Asia’s coffee-consumption growth rate is 4 to 5 times that of other regions. China’s terminal coffee-market annual consumption scale exceeds 200 billion yuan (renminbi, same below) and is increasing at about 20% a year. Insufficient domestic output cannot support the market’s expansion, and China’s demand is pulling global raw-material supply and processing in reverse.

Thailand’s Charoen Pokphand (CP) Group signed a strategic cooperation framework agreement with Pu’er, Yunnan in 2024, laying out its coffee industry there. Zheng Zimin, general manager of CP (Pu’er) Coffee Co., Ltd., said the project’s output value is expected to reach 1 billion yuan this year, and it is still extending the industry chain and raising added value.

Tao Jian, chairman of Coffee Finance Network, said that in the past China was a coffee-producing and exporting country; as the market has expanded and the industrial foundations of processing, warehousing and logistics have been continuously improved, it has gradually become an important importing country, and is expected to further develop into a regional coffee trade hub.

He believes that Shanghai and the Yangtze River Delta region can rely on ports, international air routes and financial services to connect with global producing regions, carry out coffee distribution and entrepot trade, and radiate to the markets of Japan, South Korea and Southeast Asia; Yunnan can rely on land routes such as the China-Laos Railway to receive coffee from Indochina Peninsula producing regions such as Vietnam, Laos and Myanmar into China.

Yunnan is China’s largest coffee-producing region. In 2025, China’s coffee planting area was about 1.55 million mu with output of 173,100 tons, 98% of which came from Yunnan; the coffee industry covers more than 200,000 farming households in Yunnan, with about 1 million people making a living from it.

On the same day, the Yunnan Provincial Coffee Standardization Technical Committee announced its establishment, responsible for standard research, technical review and promotion and application in the coffee field, to support Yunnan coffee-brand building with unified standards; at the same time, four Yunnan coffee leading varieties including Yunka RJS1 and eight main recommended technologies were released, covering breeding, field management and processing.

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