At a Glance (China Coffee Network): From September 24 to 26, the 2026 Guiyang International Coffee Expo was grandly held in Guiyang. Feilongyu, a well-known local Guizhou drinking-water brand, appeared as the expo's…
From September 24 to 26, the 2026 Guiyang International Coffee Expo was grandly held in Guiyang. Feilongyu, a well-known local Guizhou drinking-water brand, appeared as the expo’s chief strategic partner, bringing China’s first ZERO No.0 Flavor coffee-specific water to booth 1T120, and on September 25 officially held a new-product launch, releasing a professional drinking-water product developed specifically for specialty coffee extraction scenarios and filling the gap in China’s market for affordable specialty coffee water.
Industry consensus holds that 98 percent of a cup of coffee is water, and water quality is the “No.0 flavor base” determining aroma, the sweet-acid balance and palate cleanliness, as well as the core factor affecting consistency in specialty coffee output. Having spent 33 years deeply rooted in Guizhou’s drinking-water industry, Feilongyu draws on five local deep-rock spring sources, insists on natural source extraction with no artificial mineral blending, strictly benchmarks against the SCA international specialty coffee water standard, and after prolonged refinement has produced two professional water products precisely matched to coffee extraction scenarios, achieving standardized water parameters and fine-grained flavor adaptation.
The ZERO No.0 Flavor series launched this time contains two sub-categories, precisely covering the full range of professional café and home-consumption scenarios:
ZERO RICH (Full-Bodied), using a golden 1:2.7 calcium-to-magnesium ratio, maximizes the retention of coffee sweetness and enhances body and layered richness. It suits medium-to-dark roast beans and targets commercial use in specialty cafés.
ZERO PURE (Clean & Bright) is compatible with mainstream extraction methods such as pour-over, espresso and cold brew, precisely highlighting the fruit acidity and floral notes of light-roast beans, and suits everyday home coffee making.
Both new products use a uniform portable 5L specification at an accessible price of 9.9 yuan per container. Their water parameters are stable and controllable: TDS is strictly locked within the specialty coffee standard range and sodium is below 10 mg/L, addressing at the root the industry-wide pain points of salty-tasting milk coffee and muddled flavors. Naturally rich in magnesium, the water serves both professional coffee extraction and everyday drinking, truly delivering professional-grade water at an inclusive price.
During the expo, the Feilongyu booth offered immersive coffee tasting throughout, with owners of leading local specialty cafés such as Heishi Coffee and Xiaozi Coffee taking turns to give brewing demonstrations and share sensory flavor notes. Through on-site blind comparisons, visitors directly experienced how quality water elevates coffee flavor; with its clean, transparent mouthfeel and full, pure flavor expression, the product won unanimous approval from residents and coffee enthusiasts.
Many coffee lovers at the scene said that brewing with ordinary household water commonly yields thin flavors and pronounced off-notes, whereas after switching to ZERO No.0 Flavor coffee-specific water, cleanliness and layered sweetness improved markedly, and the accessible price lets ordinary consumers easily achieve a professional-grade brewing experience.
At the same time, the stable, controllable water parameters of the products and their commercial-grade output also drew many specialty café owners from within the province to stop and try them. Practitioners said that in traditional operations, tap water and ordinary bottled water fluctuate greatly in quality, easily causing inconsistent output and making flavors hard to standardize — a long-standing operating pain point for cafés. With unified parameters, pronounced sweetness and strong compatibility with milk coffee, Feilongyu ZERO No.0 Flavor effectively resolves these pain points, and several specialty coffee brands reached trial and purchase intentions on site.
To enrich the expo experience and help popularize coffee culture, the Feilongyu booth ran a number of interactive activities. Citizens with an invitation voucher could collect an exclusive gift; on Mid-Autumn Festival day, lantern-riddle guessing and mooncake prizes were arranged; visitors who posted expo check-in content with the designated hashtag could join gift redemption and a lucky draw, and short videos meeting the standard could claim limited-edition merchandise. These highly interactive activities drew large numbers of residents and industry professionals to stop and take part.
As a local time-honored water company with 33 years of roots in Guizhou, Feilongyu’s cross-sector entry into the specialty coffee track is not a short-term play for a hot trend, but an industrial extension and value upgrade built on its mature deep-rock spring purification technology and standardized production system.
Long Zongye, chairman of Guizhou Feilongyu Industrial Group Co., Ltd., said the company will continue to popularize the concept of specialty coffee water with professional, standardized coffee-specific water products and raise public awareness of water as the flavor base of coffee. At the same time, leveraging Guiyang’s “city of coffee” industrial advantages, it will push the deep integration and mutual empowerment of the local water industry and the specialty coffee industry, helping Guizhou’s distinctive consumer industries upgrade in quality and develop innovatively.
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